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Brand Identity
Lumo
About
Lumo is a foundational fintech project designed to provide a proactive view of personal finance. The objective was to replace traditional, reactive banking with a brand built on transparency and visual guidance.
Client
Lumo
Category
Brand Identity
,
Product Design
Year
2025
The physical experience is defined by a translucent lime payment card that intentionally exposes its internal circuitry. Designed as a statement piece for young professionals, the card functions as a symbol of openness and precision, turning a functional object into a recognizable signature of the brand.
The physical experience is defined by a translucent lime payment card that intentionally exposes its internal circuitry. Designed as a statement piece for young professionals, the card functions as a symbol of openness and precision, turning a functional object into a recognizable signature of the brand.
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